We want to invest in long-term collaborations that deliver lasting results. We contribute to these projects financially, with our time and in-kind donations. In addition, we engage our customers in some of our community projects through causerelated products and additional in-store donations. We also provide support in cases of major disasters and regularly donate clothes to those in need.
Our community investment projects support improvements along our value chain, with special focus on employment, education and health, particularly for women and youth, as well as water.
All in all, we want to give back and create shared value. With our size, we have the opportunity and the responsibility to drive positive change for people and the environment across our entire operations.
Through strategic investments we can create win-win situations for us as a company and for our society as a whole. That is why in 2012, together with the H&M Conscious Foundation, we provided a total of SEK 42 million (appr. USD 6.3/EUR 5 million) for our community projects and emergency relief. Our customers provided additional SEK 5.3 million (appr. USD 800,000/EUR 600,000) through in-store giving.