Facts About H&M

H&M – quick facts

There are around 2,500 H&M stores in more than 40 countries and 94,000 employees all work hard to bring you fashion and quality at the best price.

H&M offers fashion and quality at the best price.

H&M was established in Västerås, Sweden in 1947 by Erling Persson.

H&M brings fashion to women, men, teenagers and children.

H&M employs more than 94,000 people.

The collections are created by 140 in-house designers together with buyers and pattern makers.

H&M is not just looking for the perfect design, but also works actively to develop a more sustainable chain of design, manufacturing and product handling for both people and the environment.

In 2011, the turnover including VAT was SEK 128,810 million.

H&M’s growth target is to increase the number of stores by 10–15 percent per year and at the same time increase sales in comparable units. The growth is entirely self-financed. Emphasis is always on quality, sustainability and continued high profitability.

H & M Hennes & Mauritz AB comprises five different independent brands: H&M, COS, Monki, Weekday and Cheap Monday.

H&M also sells own-brand cosmetics, accessories, footwear and a textile interiors concept, H&M Home.

Online shopping is currently available in 18 European countries and will open in the US at the end of 2012.

H&M buys products from around 700 independent suppliers mainly in Asia and Europe.

H&M is driven by strong values such as belief in people, continuous improvement, team spirit, cost-consciousness, open- mindedness, entrepreneurship and simplicity.

Our business concept

Fashion and quality at the best price

Business concept and growth target

Quick facts

Approximately 2,500 stores in 44 markets

Our sales markets

Brands

H&M, COS, Monki, Cheap Monday & Weekday. Five brands with different collections.

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From idea to store

How does H&M build up its range?

Planning the range

Our history

The first store opened in 1947 in Västerås, Sweden.

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