‘We are incredibly happy to introduce ARKET and its collections, and welcome our first customers into our stores on Regent Street and online at arket.com. Our team has been working towards this day for over two years, and we are excited to finally share the results’, says Lars Axelsson, Managing Director.
ARKET means ‘sheet of paper’ in Swedish and is a modern-day market offering essential products for men, women, children and the home. Its mission is to democratise quality through widely accessible, well-made, durable products designed to be used and loved for a long time. The collections are composed of ARKET’s own products alongside a selection of the best examples from other brands.
The Regent Street store occupies two storeys of a former department-store corner building, with womenswear and the children’s collection located on the second floor, and menswear, homeware and an ARKET café on the ground floor. The vegetarian café menu is based on the New Nordic Food Manifesto and blends traditional Scandinavian flavours with modern and global influences.
Today’s launch will be followed by the opening of ARKET in Copenhagen on 1 September, then by stores in Brussels, Munich and in London’s Covent Garden during the coming weeks and months.
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