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WWF, Solidaridad and Pesticide Action Network UK release Sustainable Cotton Ranking 2017

Yesterday, WWF, Solidaridad and Pesticide Action Network UK released their Sustainable Cotton Ranking 2017 were they are assessing company performance in connection to sustainable cotton cultivation.

3 Oct, 2017

“We are very happy to have been highlighted as one of the top performing brands in the Sustainable Cotton Ranking 2017. We hope that our sustainability approach and goals can push the development for the whole industry and that we can inspire other brands to follow.  We will gradually increase the share of  cotton from sustainable sources, including organic cotton, recycled cotton and Better Cotton. The goal is that all our cotton should come from sustainable sources by 2020”, says Anna Gedda, Head of Sustainability at H&M group

H&M groups gradual increase of sustainable material is an important part of their vision to become fully circular.

“In addition, H&M want to use only recycled or other sustainably sourced materials by 2030. In 2016, 26% of the total materials were either recycled or sustainably sourced. The H&M group has been committed to sustainability for a long time, and we are proud of what we have achieved so far. For us it has always been important to act in a way that makes it possible not just for present but also future generations to enjoy fashion”, says Anna Gedda, Head of Sustainability at H&M group.

To read the report please see

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