The H&M loves Coachella collection will offer men’s and women’s clothing along with a variety of accessories. The collection will range from $4.95 to $49.95 and will embody the aesthetic of the festival for 2015. The women’s collection focuses on a romantic trend with graphic tops, fringe, lace, rompers, crop tops, shorts, and wide legged pants for a feminine bohemian look. For men there will be graphic t-shirts and shorts.
For those attending, H&M will have their first ever pop-up shop on-site in the H&M tent where festival goers can buy the exclusive collection, take a break indoors and enjoy an interactive experience.