96% of electricity used throughout our own operations comes from renewable sources.
We increased our use of sustainably sourced cotton to now represent 43% of our entire cotton use. Our goal is that all cotton should come from sustainable sources by 2020.
In early 2016, we launched our conscious beauty collection which includes body, hand and hair care. All products are organic and certified by Ecocert, an independent 3rd party organisation that verifies that our conscious products are truly planet-friendly.
Every piece counts. Since 2013 when we started our garment collecting, almost 39,000 tonnes of garments have been collected in our stores worldwide (thank you!) That’s as much fabric as in 196 million t-shirts.
“Our partnership with the H&M group aims to address the most material environmental impacts across the company’s value chain with both short- and long-term perspectives. This supports the H&M group to lead by example and to inspire the industry about what can and should be done to address key issues, such as climate impact and water scarcity”
Jochem Verberne, Global Partnerships Director at WWF International.