Our offering is aimed at fashion fans all over the world. We are growing with a focus on quality and sustainability in existing markets as well as in new countries. The H&M group includes the brands - H&M and H&M Home, COS, & Other Stories, Monki, Weekday, Cheap Monday, ARKET and Afound.
In spring 2018 the online expansion continued into a further three markets: India, which opened in March, and via franchise to Saudi Arabia and the United Arab Emirates, which opened in May. The plan for the future is to offer online shopping in all our store markets and in other markets as well. New H&M store markets in 2018 will be Uruguay and Ukraine, which will open in the second half of the year. For 2019 Bosnia-Herzegovina is planned to become a new H&M store market and Mexico a new H&M online market.
Afound enjoyed a very successful launch in Sweden in June both
For full-year 2018 the H&M group plans to open around 390 stores and
In parallel, the store portfolio is being