Press release

Sartorial play: H&M presents Spring 2025 Kidswear collection

For Spring 2025, H&M Kids looks to contrasting references from different eras, mixing leisure elements with sartorial influences and 1960s-inspired silhouettes. The collection ranges from elevated pieces for everyday to more dressed-up options. Available for kids up to 14 years old, the H&M Spring 2025 Kidswear collection launches in store and online from the end of February.

6 Mar, 2025 09:00 CET

In keeping with the minimal yet elevated designs, the colour palette is calm with yellow hues, dusty rose, khaki, grey, black and white. Key pieces include a skirt with sheer overlay, fine knit pieces, a car coat with covered buttons, a windbreaker-style jacket, a blouse with a mandarin collar and ruffled placket, and baggy t-shirts. For accessories, there are loafers, embellished mules, ballerina slippers, a handbag with heart detail and oversized sunglasses. 

“For Spring, we wanted the look to be easy going but with a sophisticated edge. So we combined leisurewear elements and sharp silhouettes, all tied together by a soft colour palette,”

says Sofia Löfstedt, Head of Kidswear Design at H&M.