News article


Fashion lovers in South Korea celebrate as H&M becomes available on, Shinsegae Group's online shopping platform, today - June 29th.

29 Jun, 2020

During the launch period of H&M’s shop on customers can enjoy fashion items for ladies, mens, teens, childrens and H&M HOME.  In celebration of H&M’s launch on, fashion fans will be treated with special opening offers. 

“We are very happy to extend our collaboration with Shinsegae Group by launching H&M and H&M HOME on Starting today, the launch on allow H&M to be even more accessible for customers in South Korea by complementing our existing physical stores and digital store,”

            Niklas Nummela, Country Manager of H&M South Korea.

“In order to offer a wide range of products to our customers, we collaborated with H&M to open H&M official store at exclusively. We will do our best to provide a customized platform that suits the brand image of international fashion companies."

Nohyun Myung, Trend product manager of SSG.COM.

H&M opened its first store in South Korea 2010 and launched shop online at in 2016. With’s unique and strong position in South Korea, the H&M shop on the platform is an important complement to the 34 physical stores and shop online, creating a seamless omni-channel experience for our customers in South Korea. 

H&M uses cookies to give you the best experience on our website. If you continue to use our services, we'll assume that you're happy with this. Find out more about cookies.