Press release


Discover our brand-new baby collection for the home — sweet interior details designed to make your baby’s start in life as cosy as possible. The collection features playmats, cloths, blankets and hooded towels in natural materials and neutral colours and will be available in stores and online from 6 May.

29 Apr, 2021 09:00 CEST

This Spring H&M HOME introduces its very first baby collection. Whether you are searching for gifts or refreshing your everyday home essentials, we have everything on your new-born wish list. The collection includes various options to get new parents started out: Blankets, playmats, storage solutions, soft toy animals, designed to fit in small baby hands, and hooded towels – made of 100% organic cotton. 

Wrap the little one in soft muslin cotton blankets in neutral and earth-toned colours. Matching cloths are also available, ready to be reused over and over again - for feeding or swaddling.

Our new range of baby bedding in soft organic cotton is made for stimulating sweet dreams and will add the cutest touch to the baby’s crib. Stock the bedding with our new inner duvet and pillow in organic cotton with recycled polyester filling. Combine it with our cosy sheets in natural colours or subtle patterns and make sleep time even softer. 

Before you know it, your new-born will be crawling away! Make tummy time comfortable and cute with our bear shaped playmats - perfect for floor play protection, when developing senses and curiosity through hours of playtime. 

Ready for the first bath? Explore our bath time heroes and cuddle up afterwards in a soft hooded towel with adorable animal eyes and ears. The perfect gift to the new family member.

Minimise the mess and keep your favourite soft toys and blankets in place with our sweet and smart storage solutions for the nursery. 

Prices range from 5,99 EUR – 29,99 EUR.

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